The Minnie Pearl Cancer Foundation, a national nonprofit organization offering FREE and compassionate support, education, and one-on-one guidance to adults facing cancer, announced today their new name, PearlPoint Cancer Support, as well as a new online tool, called My PearlPoint for cancer survivors, co-survivors, and healthcare professionals.
After more than 25 years of supporting cancer survivors, co-survivors, and the healthcare community, PearlPoint Cancer Support proudly enters the next phase of fulfilling their mission with a new name and look.
“Our new name and logo were chosen to clarify our role as a nonprofit organization providing guidance throughout a cancer journey,” said PearlPoint President & CEO, Susan Earl Hosbach. “The parallel paths of the new logo illustrate our commitment to being a partner on that journey, offering insight and understanding along the way.”
“Minnie Pearl’s legacy will always be part of our story and our organization’s history,” adds Hosbach. “Sarah Cannon, Minnie’s creator and a cancer survivor herself, knew the priceless value of support and we honor her legacy by weaving her warmth, kindness, and compassion into all of our efforts to support those facing a cancer diagnosis.”
Building on their experience and expertise as well as Minnie Pearl’s legacy of warmth and compassion, PearlPoint is also launching My PearlPoint. This new online tool will allow users to create a profile and receive personalized guidance anytime, anywhere. Filled with extensive cancer information, this user-paced portal provides resources customized for each individual cancer journey as well as a cancer library, educational videos, clinical trial information, nutrition consultations and side effects management, access to their Cancer Supportive Services team, and much more.
“One out of two men and one out of three women will receive a cancer diagnosis in their lifetime,” says Hosbach. “With so many in need, our goal for My PearlPoint is to dramatically increase our geographic reach and number of clients we serve.”
For years, PearlPoint has provided support to adults impacted by cancer in person and over the phone. With a reach already spanning well beyond their home base of Nashville, PearlPoint served thousands of patients in 2012, from 36 states and 3 Canadian provinces.
With the launch of this innovative online approach, PearlPoint hopes to provide personalized guidance to even more individuals around the globe.
“My PearlPoint will allow more adults impacted by cancer to access our expertise whenever and wherever it is convenient for them,” said Hosbach. “We are helping more clients gain confidence and control in their cancer journey…furthering our mission and reach, we embrace this new chapter in the life of our organization.”
To learn more about PearlPoint Cancer Support and to create your own My PearlPoint
profile, visit www.pearlpoint.org
Barbara Jacoby is an award winning blogger that has contributed her writings to multiple online publications that have touched readers worldwide.